Here I was minding my own business, running a quick image search for cars and to my surprise, I saw text ads above the images, yes Google Adwords text ads above images. Ok, this may not be new for people in other countries but I am pretty sure this is new in Australia (unless I am super behind with whats happening at Googleplex).
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Google Adwords CPC Inflation – More Money More Money
I am not sure if its just me but are the CPC on Google Adwords starting to inflate alot faster than usual? I have been running accounts for clients on multiple verticals and have started to see an increasing trend on CPC inflation. I know Australia is going through inflation but is that directly affecting the online market?