Is it just me or is MyBlogLog becoming like a shameless self pimping / viral link building community where a bunch of internet marketers gather to generate as much link value to their MyBlogLog page as possible. Do not that your the link on MyBlogLog to your websites are followed hence all that juicey internal links you get within MyBlogLog flows straight to your website.
As a search engine optimiser, I spend most of my time performing tasks to help websites rank higher on Google Serps. These tasks include link building, content creation, on page optimisations and creating link baits. Although these tasks can directly affect the position a website is placed on the SERPs, it does little to establish an active relationship with potential customers. This is when branding and general online marketing comes into play.