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	<title>Francis Lee - Australian SEO blog: Search Engine Optimisation, SEM, SEO &#187; pay-per-click</title>
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	<description>An SEO blog of a young entrepreneur and super search geek, trying to change the world with fresh ideas. Primarily about Search Engine Optimisation &#38; Marketing with a dash of Business ideas.</description>
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		<title>How To Increase PPC Conversions Through Accurate Relevancy</title>
		<link>http://www.francislee.com.au/sem/how-to-increase-ppc-conversions-through-accurate-relevancy-296/</link>
		<comments>http://www.francislee.com.au/sem/how-to-increase-ppc-conversions-through-accurate-relevancy-296/#comments</comments>
		<pubDate>Sun, 24 Apr 2011 05:06:30 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[internet-marketing]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[pay-per-click]]></category>
		<category><![CDATA[PPC]]></category>

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		<description><![CDATA[Perhaps millions of people have tried and failed at making money using pay per click traffic (PPC). However, it is not all that tough to achieve success using this unique form of promoting. Google has rolled-out a number of changes to their Adwords program in the past several years. They have basically cleaned house in [...]]]></description>
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		<title>Google Adwords CPC Inflation &#8211; More Money More Money</title>
		<link>http://www.francislee.com.au/business/google-adwords-cpc-inflation-more-money-more-money-141/</link>
		<comments>http://www.francislee.com.au/business/google-adwords-cpc-inflation-more-money-more-money-141/#comments</comments>
		<pubDate>Wed, 13 Feb 2008 00:46:43 +0000</pubDate>
		<dc:creator>Francis Lee</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Related]]></category>
		<category><![CDATA[adsense]]></category>
		<category><![CDATA[adwords]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[mcc]]></category>
		<category><![CDATA[my-client-center]]></category>
		<category><![CDATA[paid-search]]></category>
		<category><![CDATA[pay-per-click]]></category>
		<category><![CDATA[traffic-estimator]]></category>

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		<description><![CDATA[I am not sure if its just me but are the CPC on Google Adwords starting to inflate alot faster than usual? I have been running accounts for clients on multiple verticals and have started to see an increasing trend on CPC inflation. I know Australia is going through inflation but is that directly affecting [...]]]></description>
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