Archive for the tag: internet-business

Well well, Microsoft, the software giant, has finally decided to buy up advertising companies following the foot steps of Yahoo and Google. This is actually good news for both Microsoft and users of 24/7 Media (both publishers and advertisers). Read more »

This is a weird one and I don’t believe it has been done yet, but the idea is relatively basic and I couldn’t find any competitive advantage over existing tagging (based) websites. Either way, I felt it was a good idea at the time and I will now dispense this so that someone else can implement it. I only ask that you at least send me an email if you decide to take this idea as your owns. Don’t worry, I don’t want any money from you, I just want to know if it was successful or not, I wouldn’t mind if you gave me credit as we =). Read more »

As a search engine optimiser, I spend most of my time performing tasks to help websites rank higher on Google Serps. These tasks include link building, content creation, on page optimisations and creating link baits. Although these tasks can directly affect the position a website is placed on the SERPs, it does little to establish an active relationship with potential customers. This is when branding and general online marketing comes into play. Read more »

Google Adsense, an advertising program which allows web masters to publish advertisements on their website has been around for quite some time. It has been a known way to monetize websites, mostly be bloggers and content based websites. However, in light of a debate whether using Adsense as a solid business model is feasible or not, I decided to write this post as to why I use Adsense and if I believe it can generate a solid income for others. Read more »

I have noticed a significant drop in traffic after I started using the competitive ad filter to remove MFA (Made for adsense) ads from my website. To be exact, my revenue dropped by 90% per day, it affect the CTR as well as average CPC. I, much like other Adsense publishers, are really anal about which ad we want to display and which we want to filter, and by using the the Competitive ad filter, we can achieve this to ultimately increase adsense revenue. Little did I know that the exact opposite would happen. Read more »