There is little doubt that local business, regardless if you are a plumber or a lawyer, requires an online presence. This fact has become increasingly evident over the past few years as more and more Australians join the online revolution. However, the majority of local businesses are still paying a large amount of money for their paper directory subscription with little to no results.
Below are a few reasons why all Australian businesses need an online presence. Read more »
It’s been a dream of mine for awhile to start an online magazine company with quality content as well as unbiased journals writing for me. However, it has only been a dream and I never had the chance to start it. Well that was until I realised that Bloggers are the new Journals in today’s digital age. Say hi to Australia’s newest blog based Online Magazine – Men’s Sense Online Men’s Magazine
As we all know, the publishing industry has been a dying industry since the start of the internet and with the help of Google, this dying process has been quickened. However, despite the impending doom of the publishing industry, the guys behind FHM (ACP) have decided to invest in a relaunch of their magazine in hope to change consumer perception of FHM and in order to drive sales. We all know what happens to magazines owned by ACP which don’t meet target.
I’ve been scratching my head for awhile now regarding Google calendar and how to sync it with everything else that matters (mainly Outlook since thats permanently on for me). Unfortunately, there has been no way to do this without performing some crazy hack which is usually not a 2-way sync between Outlook and Google calendar. Chances are that I am not the only one who has been having headaches over the calendar syncing issues as Google has finally decided to give us a hand by release a little program that syncs Outlook with Google calendar – Thank god!
Well, I’ve been shamelessly promoting my new educational websites in previous posts and everything was going fine until today. I had a quick health check on two of my international websites – Learning How Germany and Learning How Italy, and to my surprise both of them have been delisted from Google.
I am not sure if its just me but are the CPC on Google Adwords starting to inflate alot faster than usual? I have been running accounts for clients on multiple verticals and have started to see an increasing trend on CPC inflation. I know Australia is going through inflation but is that directly affecting the online market?
Well well, Microsoft, the software giant, has finally decided to buy up advertising companies following the foot steps of Yahoo and Google. This is actually good news for both Microsoft and users of 24/7 Media (both publishers and advertisers). Read more »