Comments on: People paying for blog posts uses Alexa as a ranking score

By: Greg

Greg — Sat, 12 May 2007 10:19:19 +0000

PayPerPost use various criteria that can best be described as segmentation where advertisers can choose to specify certain criteria for their advertising opportunities that can include criteria like page rank, alexa, technorati, category as well as the standard location criteria. Use of Alexa is more pronounced on other advertiser sites, especially texst link ads and their offspring review me.

By: Francis Lee

Francis Lee — Wed, 09 May 2007 09:50:25 +0000

I knew it was one of the other, obtaining traffic data is one of the biggest pain in the rear end for some many web masters. Proving your traffic is also a very difficult task as potential website hunters or payperpost customers take our word with a grain of salt.

However, if we consolidate all the different methods of obtaining traffic data, we may get a better view of where a website (or blog site in this case) stands.

So far I believe your way of measuring traffic is good, combining the Austrailan and global alexa ranking as well as taking into consideration Technorati’s view on a blog. Gives potential payperpost alot more info before deciding to actually pay for a post.

By: Meg

Meg — Wed, 09 May 2007 07:41:45 +0000

Hi Francis

My understanding is that Hitwise get data from participating ISPs. In Australia the leading ISP doesn’t supply their data to Hitwise (well they didn’t a few months back when I asked about it), so in one fell swoop you eliminate up to a third of the market. For what it’s worth…